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Stephane Rodriguez

How to Start a Bouldering Community (Without Actually Becoming a Cult Leader)



Creating a bouldering community is like starting a rock band: you need the right mix of passion, skill, and a pinch of craziness. If you’re tired of climbing solo and want to share your chalky hands and rock-busting enthusiasm with like-minded folks, here’s a (mostly) foolproof guide to building a bouldering community that rocks harder than a granite crag.

The Inception: Recruit Your Rock Stars

Every great community begins with an inner circle. These are your ride-or-die climbers who think “rest days” are for the weak. Start by hanging out at local climbing gyms, coffee shops, or anywhere climbers might be lurking. Initiate conversations by casually mentioning the latest boulder problem you sent or the new climbing shoes you just bought. Nothing bonds people faster than the mutual pain of breaking in new gear.

Name Your Tribe: Because “The Rock Squad” is So Last Season

A catchy name is essential. It should be something that says, “We climb rocks, and we do it with style.” Avoid anything too cliché, like “The Boulder Buddies.” Instead, aim for something unique like “The Chalkaholics” or “Rocktopus Prime.” A good name will make your group sound cool and slightly mysterious—key ingredients for recruitment.

Social Media: The Digital Crag

In the digital age, no community is complete without a robust online presence. Create a Facebook group, Instagram page, or even a TikTok account. Post regularly about your climbs, share tips, and upload those glorious slow-motion videos of your triumphant ascents (and hilarious falls). Use hashtags like #ClimbingLife, #BoulderFam, and #ChalkItUp to reach a wider audience. Remember, in the age of social media, if you didn’t post it, did it even happen?

Merch Madness: Wear Your Climb on Your Sleeve

Nothing says “We’re a legit community” like matching t-shirts. Design some cool merch—think hoodies, tanks, and stickers with your community’s logo. Not only does this help spread the word, but it also makes your members feel like they’re part of something special. Bonus points if your merch glows in the dark.

Embrace the Weird: Create Traditions

Every community needs its quirks. Maybe it’s a secret handshake, a monthly themed climb (Superhero Saturday, anyone?), or a quirky mascot like “Boulder the Boulder.” Embracing these little eccentricities can create a sense of belonging and give members something to look forward to beyond just climbing.

Give Back: Community Service on the Rocks

Organize clean-up events at local climbing areas or fundraisers for climbing-related causes. Not only does this improve the areas you love, but it also shows that your community is about more than just sending routes—it's about supporting the larger climbing ecosystem. Plus, it’s a great way to attract positive attention and new members.

Keep It Real: Avoid Cult Vibes

While enthusiasm is great, avoid crossing the line into cult territory. No need for secret initiation rites or weird chants (unless they're hilarious and optional). Keep the focus on fun, inclusivity, and a shared love of climbing. If someone starts suggesting matching tattoos or mandatory 5 AM training sessions, it might be time for an intervention.

Conclusion

Building a bouldering community takes effort, creativity, and a lot of enthusiasm. But with the right approach, you can create a group that’s not only passionate about climbing but also supportive, fun, and slightly quirky. So, get out there, recruit your crew, and start scaling those heights together—one boulder problem at a time!

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